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"Fiber from Cereals Fiber per Serving Cereals grams Cold Hot 3-5 Quaker Corn Bran Ralston Bran Chex kellogg's Raisin Bran Generic/store brand raisin bran kellogg's Cracklin' Oat Bran kellogg's Bran Flakes General Mills Raisin Nut Bran Post Fruit 'N Fiber Post Bran Flakes Post Natural Raisin Bran Quaker Oats Malt-O-Meal Hot Wheat Cereal Ralston Cream of Wheat Wheatena Unprocessed bran Miller unprocessed bran Quaker unprocessed bran 9 Kellogg's All-Bran Nabisco 100% Bran Over 12 Kellogg's All-Bran Extra Fiber General Mills Fiber One SHOULD YOU TAKE FIBER SUPPLEMENTS?" - James Scala Ph.D., 20 Natural Ways to Reduce the Risk of Prostate Cancer : A Mind-Body Approach to Health and Well-Being (Get the book.)

"Girls on the Run Sponsored by kellogg's Frosted Flakes and New Balance athletic footwear company. www.girlsontherun.org Get Fit Challenge Kellogg's twelve-week program. Step one: "Eat one serving of kellogg's cereal per day." www.kelloggs.com/promotions/getinstep/index.shtml Kidnetic.com Funded by numerous corporations and industry groups, including the International Food Information Council and the International Life Sciences Institute. Live-It!, Step With It, and Fit It In Coca-Cola's in-school programs. www.liveitprogram.com Passport to Play McDonald's in-school program. www.mcdonalds." - Michele Simon, Appetite for Profit: How the Food Industry Undermines Our Health and How to Fight Back (Get the book.)

"In the following lengthy excerpts, all taken from Ed's paper, "Mutual Lucid Dream Event,"8 and used by his permission, Ed describes his and and his friend Harvey Grady's mutual dream experience and discusses the complex, practical, and theoretical issues involved in mutual dream interactions and reporting. Ed kellogg's dream of December 10, 1994: In a sort of archeological dig—in Mexico—I see people digging for gold, peasants, in a sandy Sonoran type desert. We find huge old wagons on the side of the road, from a circus or something, which had bones of elephants and/or lions, etc." - Robert Waggoner, Lucid Dreaming: Gateway to the Inner Self (Get the book.)

"Among the 'wholesome' foods that the AHA has deemed worthy of its heart-check are(2): • General Mills Cheerios, Cocoa Puffs, Cookie Crisp, Corn Chex, and Count Chocula; • Healthy Choice Low Fat Ice Creams, • Chocolate Moose Milk Chocolate Drinks; • Malt-O-Meal Frosted Mini Spooners, Honey Graham Squares, and Honey Nut Toasty O's; • kellogg's Frosted Mini-Wheats Big Bite; • kellogg's Nutri-Grain Cereal Bars; • Pop-Secret 94% Fat Free Butter Microwave Premium Popcorn." - Anthony Colpo, The Great Cholesterol Con: Why Everything You've been Told About Cholesterol, Diet and Heart Disease is Wrong (Get the book.)

"The High-Sugar, Low-Nutrient Diet Cereal manufacturers would like you to believe that they are interested in promoting your kids' health. kellogg's assures browsers on their Web site that they are so interested in nutrition that they've established the "Nutrition University," where you can learn how healthy their products are. They boast that kellogg's Froot Loops has twenty-five percent of the daily requirement of iron, kellogg's Cocoa Krispies has ten percent of the daily requirement for calcium, and kellogg's Apple Jacks has twenty-five percent of the daily requirement for zinc." - Carol Simontacchi, The Crazy Makers: How the Food Industry Is Destroying Our Brains and Harming Our Children (Get the book.)

"As a result, the Danes banned kellogg's vitamin-fortified cereal. On December 8, 2004, a spokesperson for that country was quoted by nutraingredients.com as saying that "the Danish population already has a high intake of calcium, iron, B6 and folic acid . . . the knowledge on toxicity of vitamins and minerals is very limited and practically nonexistent for children . . . [vitamin deficiencies exist] only in small groups like immigrants who aren't getting enough vitamin D or pregnant women who need folic acid. We need to take care of all of the groups in our population." - J. Douglas Bremner, Before You Take that Pill: Why the Drug Industry May Be Bad for Your Health (Get the book.)

"Tops on the list are General Mills Total, kellogg's Special K, and kellogg's All-Bran. All have 6 micrograms per serving, which is more than twice the daily recommended amount. • Get tested for H. pylori. Your doctor will prescribe antibiotics if you're infected. Left untreated, a vitamin B1 2 deficiency can lead to anemia, depression, nerve damage, muscle damage, and sometimes even paralysis. Soothe your tummy with herbs Herbal remedies have been popular for thousands of years, and now researchers know why." - The Editors of FC&A, Unleash the Inner Healing Power of Foods (Get the book.)

"During this, the first golden age of American food faddism, protein performed much the same role that fat would perform during the next. At kellogg's Battle Creek sanitarium, patients (who included John D." - Michael Pollan, In Defense of Food: An Eater's Manifesto (Get the book.)

"But with nutrition and children's advocates voicing louder concerns over tie-ins with such nutrient-deficient foods as kellogg's Pop-Tarts, Nabisco (Kraft) CheeseNips, and Burger King kids' meals, the children's cable network decided it is was time to salvage SpongeBob's Luring Kids with Cartoons reputation. In classic two-faced corporate style, however, Nickelodeon didn't actually stop any of the junk food tie-ins with the happy sponge, but rather the company just added some window dressing in hopes of silencing its critics." - Michele Simon, Appetite for Profit: How the Food Industry Undermines Our Health and How to Fight Back (Get the book.) "Step one: "Eat one serving of kellogg's cereal per day." www.kelloggs.com/promotions/getinstep/index.shtml Kidnetic.com Funded by numerous corporations and industry groups, including the International Food Information Council and the International Life Sciences Institute. Live-It!, Step With It, and Fit It In Coca-Cola's in-school programs. www.liveitprogram.com Passport to Play McDonald's in-school program. www.mcdonalds.com/usa/good/balanced_active_lifestyles.html S.M.A.R.T. Living PepsiCo's Web-based program connected to its "Smart Spot." www.smartspot.com/2_smart_living/2-0_home." - Michele Simon, Appetite for Profit: How the Food Industry Undermines Our Health and How to Fight Back (Get the book.)

"Saturday morning programming, 98 percent of kellogg's ads touted nutritionally lacking foods, and of 80 Kellogg foods found in the supermarket with kid-friendly on-package marketing, 84 percent were for low-quality foods. Interestingly, the announcement of this planned lawsuit, which was in settlement discussions as this book was going to press, came six weeks after the Institute of Medicine's landmark report, which found that food advertising aimed at kids gets them to prefer—and request—foods high in calories and low in nutrients." - Connie Bennett, C.H.H.C. with Stephen T. Sinatra, M.D., Sugar Shock!: How Sweets and Simple Carbs Can Derail Your Life-- and How YouCan Get Back on Track (Get the book.) "Column for the New Haven Register, January 21, 2005. kellogg's website, http://www.frootloops.com. McConnaughey, Janet. "1 in 3 Children Will Become Diabetic Unless Habits Change, CDC Says." Associated Press, June 15, 2003. Morgan, Dan. "Sugar Beet Area Not Sweet on Pact." Washington Post, September 20, 2004. Muller, Mark. "A Healthier, Smarter Food System." http://www.iatp.org/iatp/library/admin/ uploadedfiles/Healthier_Smarter_Food_System_A.pdf. Muller, Mark, and H. Schoonover. "Food Without Thought: How U.S. Farm Policy Contributes to Obesity." - Connie Bennett, C.H.H.C. with Stephen T. Sinatra, M.D., Sugar Shock!: How Sweets and Simple Carbs Can Derail Your Life-- and How YouCan Get Back on Track (Get the book.)

"A cup of kellogg's bran cereal with raisins for breakfast puts you on track with over 80 mg of magnesium, while a cup of cooked spinach with your dinner keeps you going with almost 160 mg. Whole grains are rich sources of this mineral, but refined grains provide little. Nuts, legumes, seafood, and dark leafy greens all pack a powerful magnesium punch. Depression is a serious illness - you can't treat it with just diet. While eating the proper nutrients can lower your risk of depression and speed your recovery, don't try to take on this illness alone." - The Editors of FC&A, Unleash the Inner Healing Power of Foods (Get the book.)

"They boast that kellogg's Froot Loops has twenty-five percent of the daily requirement of iron, kellogg's Cocoa Krispies has ten percent of the daily requirement for calcium, and kellogg's Apple Jacks has twenty-five percent of the daily requirement for zinc. Actually, if a cereal is the major portion of the breakfast meal, which it usually is, it should contain at the very minimum one-third of the daily requirement of all the nutrients. In fact, it might be better, if comparing sugar content, to give your kid a soft drink for breakfast than a bowl of breakfast cereal." - Carol Simontacchi, The Crazy Makers: How the Food Industry Is Destroying Our Brains and Harming Our Children (Get the book.)

"Kellogg's Bran Buds with Psyllium (45). Bread: Whole-grain pumpernickel (51)... sourdough (52).. .and stone-ground whole wheat (52) have lower glycemic indices than wholewheat or white bread (69 to 70). Starches: Pasta (30 to 45) should be a mainstay of your diet. Pearled barley (25) and bulgur (48) have lower glycemic indices than white rice (72). Boiled potatoes (62) are better than baked potatoes (85) or instant mashed potatoes (86). Legumes: Lentils (30), chickpeas (33), kidney beans (27) and other beans are low in fat and high in fiber." - Bottom Line Health, Bottom Line's Health Breakthroughs 2007 (Get the book.)

"Total, Product 19, and kellogg's Corn Flakes), nutritional yeast, and a few other foods. In addition to having plenty of fruits and vegetables in your diet every day, the following is a sensible regimen. 1. A multivitamin each morning. This will provide adequate folic acid, vitamin B6, and vitamin B12. Any brand is fine, but it should be free of iron since we now know that excess iron can increase the risk of heart problems. 2. A 400-microgram folic acid supplement each evening. This will boost your folic acid." - Neal D. Barnard and Bryanna Clark Grogan, Dr. Neal Barnard's Program for Reversing Diabetes: The Scientifically Proven System for Reversing Diabetes Without Drugs (Get the book.)

"Take a look, for ex- ample, at the ingredient list for kellogg's Nutri-Grain Honey Oat & Raisin Granola Bars. I've marked the added sugars in bold." - Marion Nestle, What to Eat (Get the book.)

"The Kellogg Company, of Battle Creek, Michigan, uses more than 2 billion kellogg's packages a year that display the "100% Recycled Paperboard" symbol.42 According to Tony the Tiger, that's "grrreat!" General Mills has a strong commitment to recycled paper-board packaging, as well as offering organic cereals with its Cascadian Farm brand.43 Nature's Path, the British Columbia-based Canadian manufacturer of Nature's Path, EnviroKidz, and LifeStream foods and snacks, uses ecopackaging called EnviroBox for its cereal boxes. From Cascades Boxboard, Inc." - David Steinman, Safe Trip to Eden: Ten Steps to Save Planet Earth from the Global Warming Meltdown (Get the book.)

"They boast that kellogg's Froot Loops has twenty-five percent of the daily requirement of iron, kellogg's Cocoa Krispies has ten percent of the daily requirement for calcium, and kellogg's Apple Jacks has twenty-five percent of the daily requirement for zinc. Actually, if a cereal is the major portion of the breakfast meal, which it usually is, it should contain at the very minimum one-third of the daily requirement of all the nutrients. In fact, it might be better, if comparing sugar content, to give your kid a soft drink for breakfast than a bowl of breakfast cereal." - Carol Simontacchi, The Crazy Makers: How the Food Industry Is Destroying Our Brains and Harming Our Children (Get the book.)

"This belief in the "evils" drawing away from the natural condition of the colon was extremely important to kellogg's work.3 Because of Lust's interest, kellogg's The New Dietetics (1921) became one of the bibles of naturopathic literature.15 Lust was also influenced by the works of Sidney Weltmer, the father of "suggestive therapeutics". The theory behind Professor Weltmer's work was that whether it was the mind or the body that first lost its grip on health, the two were inseparably related." - Michael T. Murray, ND, Textbook of Natural Medicine 2nd Edition Volume 1 (Get the book.)

"You can get the amount of wheat fiber effective in the study by eating an extra one-half cup of kellogg's All-Bran or one and a half cups of kellogg's Bran Flakes or six tablespoons of raw, unprocessed wheat bran every day. Although the study was done in premenopausal women, Dr. Rose says the wheat bran would curb estrogen, blocking cancer promotion in older, postmenopausal women also. In fact, wheat fiber can suppress blood estrogen even better than a low-fat diet does, according to another study at Tufts University School of Medicine." - Jean Carper, Food Your Miracle Medicine (Get the book.)

"Cold Cereals 3 to 5 grams of fiber Cheerios Quaker Corn Bran Ralston Bran Chex kellogg's Cracklin' Oat Bran kellogg's Bran Flakes Post Bran Flakes Wheaties Hot Cereals Quaker Oats Malt-O-Meal Hot Wheat Cereal Ralston Cream of Wheat Wheatena Fiber Supplements In my opinion, Metamucil is the best fiber supplement. It is not likely you would take an excess. I recommend at least four servings (1 rounded tablespoon in a 6- to 8-ounce glass of water), and six servings would be better. It comes unfavored and flavored; both are fine." - James Scala, The New Eating Right for a Bad Gut: The Complete Nutritional Guide to Ileitis, Colitis, Crohn's Disease, and Inflammatory Bowel Disease (Get the book.)

"Posts Grape Nuts (1897) and kellogg's Corn Flakes (1898) were early entrants in what is today a $7 bil-lion-a-year industry. Barley (Hordeum vulgare) is among the most ancient of cereals, possibly preceding even rice. Barley grew wild throughout Mesopotamia; Neolithic peoples discovered that barley malt—dried, roasted grain—could be soaked and fermented to make beer. Though never a primary crop, it was important enough to be featured on coins in Greco-Roman times. Today, it is primarily used for animal feed and beer distillation." - The New York Times, The New York Times Guide to Essential Knowledge: A Desk Reference for the Curious Mind (Get the book.) "In 1891 Charles William Post (1854-1914), plagued by stomach ailments, came to kellogg's sanitarium, hoping for a cure. When he failed to regain his health, he was treated by a local Christian Scientist and soon recovered. Convinced that part of his recovery was the result of a healthy diet, Post began experimenting with a coffee substitute made of wheat, bran, and molasses. In 1895 he launched this product as Postum, a cereal beverage, and in 1896 he incorporated the Postum Cereal Co." - The New York Times, The New York Times Guide to Essential Knowledge: A Desk Reference for the Curious Mind (Get the book.)

"Here is what some countries in Europe have already done:4 Beverage Fluoride in Parts Per Million Diet Coke Beer, Wine Gerber's First Year's Juices kellogg's Fruit Loops Cereal 2.6 ppm 15 ppm 3 ppm 2.1 ppm —Sweden banned and discontinued fluoridation in 1971. —Norway and Germany rejected fluoridation in 1975 as 'foreign to nature, unnecessary, inefficient, irresponsible and harmful to the environment' —Holland banned fluoridation in 1976 and changed their country's constitution so that fluoridation could never be re-introduced. —Denmark rejected fluoridation in 1977." - Tanya Harter Pierce, Outsmart Your Cancer: Alternative Non-Toxic Treatments That Work (Get the book.)

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